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Virtual reality and augmented reality seem to be all the rage these days, even though relatively few people actually own and use these technologies. There’s a lot of media hype surrounding them, because they have plenty of potential to revolutionize our society in countless ways. It’s probably going to be the next big wave of technology to hit consumers after computers, cell phones, and the internet.

And who can blame anyone for thinking this? Based on some of the augmented reality videos that companies like Microsoft have showcased recently, this stuff looks utterly mind-blowing.

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That was pretty neat wasn’t it?

However, there is a dark side to all of the computing technologies we have at our disposal right now, and augmented reality will be no different. It’s just as likely that this technology is going to provide soul sucking, vapid escapism on a scale that we have never seen before. It’s going to blur the lines between reality and the digital world in truly disturbing ways. Visual artist Keiichi Matsuda recently produced a 6 minute short film that gives us glimpse into the freaky augmented future that’s ahead of us.

Joshua Krause is a reporter, writer and researcher at The Daily Sheeple. He was born and raised in the Bay Area and is a freelance writer and author. You can follow Joshua’s reports at Facebook or on his personal Twitter. Joshua’s website is Strange Danger.